Meet Moo: The Cat Behind the Brand
Every brand needs a mascot. Ours just happens to have four paws and an opinion on everything.
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What Does ‘Perfume Elixir’ Actually Mean?
EDT, EDP, parfum, elixir — the concentration ladder explained, and where Jam & Bottle sits.
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Setting Up a Perfume Studio at Home
Brass scales, amber bottles, and a black cat — how we built our studio from scratch.
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The Story Behind No. 2: A Crêpe Stand in Brittany
How a warm paper bag on a cobbled Breton street became our most nostalgic fragrance.
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Layering Fragrances: A Beginner’s Guide
How to combine scents for something entirely your own — and which Jam & Bottle elixirs pair best.
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How to Make Your Perfume Last All Day
Pulse points are just the start. Here are the tricks that actually work.
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The Ingredients We Love: Vanilla, Tonka & Marshmallow
A closer look at the raw materials that define the Jam & Bottle scent palette.
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Why Small Batch Perfume Is Worth It
Mass-produced vs handcrafted — what you’re actually getting when you choose indie.
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Top Notes, Heart Notes, Base Notes — How Perfume Actually Works
The scent pyramid explained — why your perfume smells different after an hour.
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What Makes a Perfume ‘Gourmand’?
Marshmallow, vanilla, caramel — why edible fragrances are having a moment.
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